Online & Social Profiles

Online profiles go beyond social media, encompassing job boards and other employment systems you may use during your career search. A well-designed profile will be strikingly similar to your resume, with the additional possibility of adding your unique career interests. 

The Power of Your Profile

There are several kinds of online profiles. By using them strategically, you can begin to differentiate yourself well before the interview stage. Many sites offer customized features, such as job search alerts and emails about opportunities, so take time to understand the tools available to you. 

  • Job boards: Sites such as TigerTracks, UCAN, Monster and CareerBuilder require a user profile. These may enable you to upload your resume, cover letter, transcripts and other documents. 
  • Employer platforms: Some employers have developed their own job boards or applicant tracking systems by which to manage employee opportunities and applications.
  • Social media: LinkedIn, Twitter and Facebook allow you to create profiles, establish connections and communicate with professionals, alumni and potential employers.

Build your social media presence.

Not quite sure how to get starting building a savvy professional profile on LinkedIn, Twitter or Facebook? You're in luck. We've put together some helpful tips for each individual property. In no time, you will be on your way toward creating an online presence designed to impress.

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Tips for Creating Online Profiles

Whether you are managing your personal social properties or creating a profile on an employer job application site, here's what to keep in mind.

  1. Project the right image. Use a professional headshot photo.
  2. Choose usernames wisely. Opt for one that is your name or a combination of your name and intended profession (the key: keep it professional).
  3. Self-promote. Wherever appropriate, detail the top skills you offer, previous experience and accomplishments as well as the kinds of opportunities you're seeking.
  4. Be targeted. For job boards, identify your skills and fields of interest because it makes easier for employers to alert you to opportunities.
  5. Link it. If you have your own site or online portfolio, include those links.
  6. Freshen up. Update your profiles as your skills and interests evolve.
  7. Manage privacy. Familiarize yourself with the privacy settings and terms of any online job board or social platform. Settings and user guides change frequently.